Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition. Ming Zeng, Peter J. Williamson

Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition



Download Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition



Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition Ming Zeng, Peter J. Williamson ebook
Publisher: Harvard Business Review Press
Page: 239
ISBN: 9781422102084


The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese arrived twenty years ago with their cars and consumer electronics. To fend off these fierce competitors, managers must forget yesterday's image of Chinese companies as producers of cheap, low-quality imitations flooding world markets. In fact, by strategically implementing what the authors call cost innovation, Chinese firms are advancing into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D. The first book to examine this new competitive force, Dragons at Your Door ...

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