Data Driven: Profiting from Your Most Important Business Asset by Thomas C. Redman

Data Driven: Profiting from Your Most Important Business Asset


Data.Driven.Profiting.from.Your.Most.Important.Business.Asset.pdf
ISBN: 9781422119129 | 272 pages | 14 Mb

Download Data Driven: Profiting from Your Most Important Business Asset



Data Driven: Profiting from Your Most Important Business Asset Thomas C. Redman
Publisher: Harvard Business Review Press


Your company's data has the potential to add enormous value to every facet of the organization -- from marketing and new product development to strategy to financial management. Yet if your company is like most, it's not using its data to create strategic advantage. Data sits around unused -- or incorrect data fouls up operations and decision making. In Data Driven, Thomas Redman, the "Data Doc," shows how to leverage and deploy data to sharpen your company's competitive edge and enhance its profitability. The author reveals: • The special properties that make data such a powerful asset • The hidden costs of flawed, outdated, or otherwise poor-quality data • How to improve data quality for competitive advantage • Strategies for exploiting your data to make better business decisions • The many ways to bring data to market • Ideas for dealing with political struggles over data and concerns about privacy rights Your company's data is a key business asset, and you need to manage it aggressively and professionally. Whether you're a top executive, an aspiring leader, or a product-line manager, this eye-opening book provides the tools and thinking you need to do that.

MORE EBOOKS:
online Scoundrel
Download Hans Christian Andersen (Bloom's Modern Critical Views) pdf







Tags: Data Driven: Profiting from Your Most Important Business Asset ebook pdf djvu epub
Data Driven: Profiting from Your Most Important Business Asset download pdf epub djvu
Download Data Driven: Profiting from Your Most Important Business Asset free ebook pdf
Read Data Driven: Profiting from Your Most Important Business Asset online book
Data Driven: Profiting from Your Most Important Business Asset cheap ebook for kindle and nook
Data Driven: Profiting from Your Most Important Business Asset download book
Thomas C. Redman ebooks
Data Driven: Profiting from Your Most Important Business Asset download pdf rapidshare mediafire fileserve 4shared torrent